Shopify App Development Company
Scalable, App Store–Ready Public Apps with Secure Architecture and Seamless Merchant Onboarding
Shopify Functions, Checkout Extensions, Billing API & OAuth 2.0 - Built for the App Store, Designed for Merchant Trust and Developer Maintainability
We build Shopify public apps that pass App Store review, earn merchant trust from the first install, and generate sustainable recurring revenue through Shopify's Billing API. Every app we develop uses Shopify CLI 3, OAuth 2.0 session authentication, Polaris design system for Admin UI, Shopify Functions for server-side business logic, Checkout UI Extensions for checkout customization, and App Bridge for seamless embedded experience. We build for scale, for security, and for the long-term maintainability that turns a Shopify app into a real SaaS business.
Shopify Partner
Functions + Extensions
NDA Protected
Free Consultation
50+
Shopify Apps Built
100%
App Store Review Pass Rate
2M+
Shopify Merchants Reached
15+
Countries Served
What Is Shopify Public App Development and Why Is It a Business Opportunity?
A Shopify public app is a web application listed on the Shopify App Store that any of Shopify's 2 million+ active merchants worldwide can discover, install, and pay for. Unlike a private Shopify app built to solve one merchant's specific problem, a public app solves a problem shared by many merchants - upselling, loyalty programs, subscription management, review collection, shipping customization, B2B pricing, or any of the hundreds of workflow needs that merchants across all Shopify verticals share. When built correctly, a Shopify public app is a SaaS business that leverages Shopify's distribution platform, billing infrastructure, and merchant trust to generate recurring subscription revenue at scale.
The Shopify ecosystem in 2026 represents an extraordinary commercial opportunity. Shopify's 2 million+ merchants collectively process over $200 billion in annual gross merchandise volume (GMV). The Shopify App Store has 8,000+ apps, but the top 100 apps account for the majority of installs - meaning well-executed apps targeting underserved merchant needs can capture significant market share. The Shopify Billing API handles all subscription management, charging, and trial periods - meaning app developers do not need to build their own payment infrastructure. Shopify's Partner program provides marketing exposure, and the App Store's search and category pages drive organic merchant discovery at zero cost per install.
At Evolution Infosystem, Shopify public app development is a specialist practice. Our Shopify engineering team has built 50+ Shopify apps using the complete current Shopify technology stack - Shopify CLI 3, Remix as the app framework, Polaris design system for Admin UI, Shopify Functions in Rust/JavaScript for server-side business logic, Checkout UI Extensions with React for checkout customization, App Bridge for embedded app experience, and the Shopify Billing API for subscription monetization. We build apps that pass Shopify's review process, earn organic installs, and scale to thousands of merchants without architectural rewrites.
Shopify Public App - Core Architecture
- Shopify CLI 3 - modern app scaffolding and deployment
- Remix - Shopify's recommended full-stack framework for apps
- OAuth 2.0 - secure merchant authentication and session management
- Shopify Admin API (GraphQL) - full store data access
- Shopify Functions - server-side WebAssembly business logic
- Checkout UI Extensions - React components in checkout
- App Bridge - embedded app experience in Shopify Admin
- Billing API - subscription plans, usage charges, and trials
What Makes a Successful Shopify App
- Solves a clearly defined problem merchants pay to solve
- Seamless merchant onboarding - value in first 60 seconds
- Polaris-compliant UI - feels native to Shopify Admin
- Fast, reliable performance - 99.9%+ uptime SLA
- Responsive support - critical for App Store rating
- Clean uninstall - removes all webhooks and data
- GDPR compliance - mandatory data deletion on request
- App Store listing optimized - screenshots, keywords, reviews
Our Shopify App Development Services
Evolution Infosystem covers the complete Shopify app development spectrum - from greenfield public App Store apps to Shopify Functions and Checkout Extensions to App Store listing optimization and app migration from deprecated Shopify APIs to current architecture.
Shopify Public App Development
End-to-end Shopify public app development using Shopify CLI 3, Remix framework, Polaris component library, and GraphQL Admin API. OAuth 2.0 session authentication with session storage in PostgreSQL or Redis, webhook registration and processing, embedded admin experience with App Bridge, and Shopify Billing API for subscription monetization. Full App Store listing preparation and submission support.
Shopify Functions Development
Custom Shopify Functions in Rust or JavaScript/TypeScript - discount functions for complex promotional logic (BOGO, tiered discounts, B2B-specific pricing), shipping customization functions (hide/show/rename shipping methods based on cart attributes), cart validation functions (minimum order value, restricted products, geographic restrictions), and payment customization. Functions run as WebAssembly inside Shopify's infrastructure for sub-5ms execution.
Shopify Checkout UI Extensions
React-based Checkout UI Extensions adding interactive components to the Shopify checkout flow - post-purchase upsell widgets, custom delivery instruction fields, gift message inputs, loyalty points redemption displays, order protection upsells, trust badge displays, and custom subscription upgrade prompts. Built with Shopify's checkout extension component library for native checkout visual consistency.
Shopify Admin UI Extensions
Extending the Shopify Admin with custom UI components - product detail page extensions (custom metafield editors, calculated field displays), order detail page extensions (custom fulfillment workflow actions, fraud assessment integrations), customer detail page extensions (loyalty tier displays, custom notes), and bulk action extensions for mass operations on product and order lists.
Shopify Billing API Integration
Designing and implementing Shopify app monetization - recurring subscription plans (basic/pro/enterprise tiers), usage-based billing for transaction or API-call-counted features, per-merchant plan customization, trial period management (7/14/30 day free trials), plan upgrade/downgrade flows, and billing webhook handling (subscription creation, cancellation, billing attempts).
Shopify App Store Listing Optimization
Maximizing organic App Store discovery and install conversion - keyword research for App Store search (different from Google SEO), app listing copywriting (compelling description with problem/solution framing, feature bullets, merchant social proof), screenshot design following Shopify's listing guidelines, feature highlights section, and review acquisition strategy for launching with social proof.
Shopify Private App / Custom Integration
Custom Shopify integrations built for specific merchant requirements - ERP integration (SAP, Oracle, Tally) via Admin API, custom order routing and fulfillment logic, multi-channel inventory synchronization, bespoke wholesale/B2B pricing engines, and complex product variant management tools. Private apps use Admin API tokens rather than OAuth and are not listed on the App Store.
Shopify App Migration & Modernisation
Migrating legacy Shopify apps from deprecated technologies to current architecture - ScriptTags to Checkout UI Extensions, checkout.liquid to Checkout Extensions, REST Admin API to GraphQL, legacy embedded app to App Bridge 3, Shopify CLI 2 to CLI 3, and Node.js/Express backends to Remix. Includes session storage migration and webhook re-registration.
Have a Shopify App Idea That Could Serve Thousands of Merchants?
Tell us your app concept. We will validate it against the App Store, design the architecture, and build it for scale - from first install to thousands of merchants.


Why Choose Evolution Infosystem for Shopify App Development?
Shopify app development has unique requirements that distinguish it from conventional web development. App Store review compliance, session authentication security, webhook reliability, and Polaris UI consistency are all Shopify-specific disciplines. Here is what makes our Shopify app practice different:
Shopify CLI 3 + Remix - Current Stack
We build all new Shopify apps with Shopify CLI 3 and Remix - Shopify's current recommended technology stack. We do not build apps with deprecated Express.js backends, legacy embedded app patterns, or ScriptTags. Our apps pass Shopify's technical review requirements from day one because they are built on the architecture Shopify's review team expects.
OAuth 2.0 Security - No Session Leaks
Shopify app security starts with session management. We store OAuth sessions in PostgreSQL with proper merchant shop domain indexing, implement HMAC signature validation on every webhook, use Shopify's JWT session tokens in embedded app contexts, and implement proper scope validation. Session leaks are the #1 cause of Shopify app security incidents - we address them architecturally.
Shopify Functions Expertise
Shopify Functions require deep understanding of the Shopify discount and shipping APIs, the WebAssembly compilation process, and the input/output contract for each Function type. We build Functions in Rust for maximum performance or JavaScript/TypeScript for rapid development, with comprehensive unit test coverage using Shopify's Function test tooling.
App Store Review - 100% Pass Rate
Shopify's App Store review team tests every aspect of an app before listing - GDPR data deletion webhooks, proper scopes requested, App Bridge integration, Polaris UI compliance, and functional testing of all app features. Our 100% App Store review pass rate comes from conducting our own internal App Store review checklist before every submission.
Billing API - Monetization Architecture
A Shopify app's revenue depends on correct Billing API implementation. We design subscription plan structures for maximum conversion (pricing psychology, trial length optimization), implement plan upgrade/downgrade logic correctly (pro-rated charges, plan change webhooks), handle billing failure gracefully (retry logic, merchant notification), and ensure the uninstall webhook properly cancels subscriptions.
Merchant Onboarding - Value in 60 Seconds
The most critical moment in a Shopify app's lifecycle is the first 60 seconds after a merchant installs it. Apps that do not deliver immediate value are uninstalled before the trial ends. We design onboarding flows with progressive disclosure, sensible defaults, and one-click setup where possible - getting merchants to their first success as fast as the app's use case allows.
Our Shopify App Development Technology Stack
We maintain current expertise across the complete Shopify developer platform - from Shopify CLI and Remix to GraphQL APIs, Shopify Functions, and Checkout Extensions. Our stack follows Shopify's own technology recommendations for 2026.
| CATEGORY | TOOL 1 | TOOL 2 | TOOL 3 | TOOL 4 | TOOL 5 |
|---|---|---|---|---|---|
| App Framework | Remix (Shopify CLI 3) | Next.js (App Router) | Node.js + Express | - | - |
| Language | TypeScript 5+ | JavaScript ES2024 | Rust (Functions) | Liquid (Storefront) | - |
| Shopify APIs | Admin API (GraphQL) | Storefront API | Payments API | Partner API | Flow API |
| Shopify Features | Shopify Functions | Checkout UI Extensions | Admin UI Extensions | App Bridge 3 | Polaris 12 |
| Session / Auth | OAuth 2.0 | @shopify/shopify-api | Shopify JWT | Session Storage | Prisma (sessions) |
| Frontend (Admin UI) | Polaris React | App Bridge React | React 18+ | TypeScript | Tailwind CSS |
| Billing | Shopify Billing API | Recurring Plans | Usage-Based Billing | Trial Management | Plan Webhooks |
| Database | PostgreSQL (sessions) | Redis (cache) | MongoDB | Prisma ORM | Supabase |
| Webhooks | HMAC Validation | Queue Processing | Bull / BullMQ | Webhook Topics | Retry Logic |
| Testing | Vitest | Shopify CLI (local) | Jest + Supertest | Playwright E2E | App Store Review |
| Infrastructure | Fly.io | Railway | Heroku | AWS EC2 | Vercel |
| Monitoring | Sentry | Datadog | New Relic | Shopify Analytics | Logtail |
| CI/CD | GitHub Actions | Shopify CLI deploy | Doppler (secrets) | Railway CI | Fly.io deploy |
Category
- TOOL 1Remix (Shopify CLI 3)
- TOOL 2Next.js (App Router)
- TOOL 3Node.js + Express
Our Shopify App Development Process - 6 Phases to App Store
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Shopify Billing API - How to Monetize Your Shopify App
The Shopify Billing API handles all subscription management, charging, and trial periods for Shopify public apps. Every public app that charges merchants must use the Billing API - Shopify does not allow direct payment collection outside this system. Here is how to architect your app's monetization correctly:
| BILLING TYPE | HOW IT WORKS | BEST FOR |
|---|---|---|
| Recurring Application Charge | Monthly or annual subscription with a fixed price. Shopify charges the merchant's payment method automatically. App receives an approved/declined callback. Requires a new charge on plan upgrade. | Apps with fixed feature sets. Most common billing model for Shopify apps. |
| Usage-Based Charges | Charges merchants incrementally based on usage - number of orders processed, API calls made, or emails sent. Requires a capped amount and a terms description. | Apps where value delivered scales with merchant usage - order management, email marketing, SMS. |
| One-Time Application Charge | Single payment for permanent access to a feature or the whole app. No recurring subscription. | Rare - most apps prefer recurring. Used for one-time theme purchases or data migration tools. |
| Free Trial | 14/21/30 days free before billing begins. Merchant can cancel before trial ends without being charged. | Critical for conversion - apps with trials convert significantly better than apps without. |
| Tiered Plans | Multiple recurring plan options (Basic/Pro/Enterprise) at different price points. Merchants choose at install or can upgrade in-app. | Most scalable monetization model - allows entry-level pricing for small merchants, premium for large. |
Shopify App Use Cases - What Types of Apps Succeed on the App Store?
Checkout & Conversion
Upsells, BOGO, bundles, post-purchase, cart optimization
Post-purchase upsell apps using Checkout Extensions, bundle builder apps using Shopify Functions for discount calculation, BOGO (Buy One Get One) apps with complex promotional logic, quantity break discounts, minimum order value enforcement via Cart Validation Functions, and abandoned cart recovery with custom discount generation. High-demand category with proven willingness to pay.
B2B & Wholesale
Customer-specific pricing, quote requests, net terms, bulk ordering
B2B pricing apps using Shopify Functions for customer-tag-based price overrides, wholesale registration apps with approval workflows, minimum order quantity enforcement via Cart Validation Functions, net payment terms integration (Net 30/60/90), bulk order forms, purchase order upload, and custom B2B catalog visibility. Growing category as Shopify B2B adoption accelerates.
Shipping & Fulfillment
Custom shipping rates, carrier integration, fulfillment rules
Custom shipping rate apps using Shopify Shipping Functions to show/hide/rename carriers based on cart attributes, weight, destination, or product tags. Carrier integration apps connecting Shopify to FedEx, UPS, DHL, and Shiprocket. Fulfillment routing apps directing orders to different warehouses. Real-time shipping rate calculation from carrier APIs. Delivery date estimation apps.
Loyalty & Customer Retention
Loyalty points, rewards, referral programs, VIP tiers
Points and rewards apps with Checkout Extension for points redemption at checkout, referral program apps with unique referral link generation, VIP tier programs with Shopify customer tags, store credit management, cashback programs, and birthday reward automation via Shopify Flow triggers. Loyalty apps drive repeat purchase rate - one of the highest-value merchant use cases.
Product & Inventory Management
Bundles, variants, preorders, back-in-stock, digital products
Product bundle builder apps using Shopify Functions for bundle discount calculation, preorder management apps with inventory reservation, back-in-stock notification apps via email/SMS, digital product delivery apps for files and licenses, infinite variant apps extending Shopify's variant limits, size chart and fit guide apps using Admin Extensions, and subscription product management apps.
Analytics & Reporting
Revenue analytics, customer LTV, inventory forecasting, cohort analysis
Advanced analytics apps providing insights beyond Shopify's native analytics - customer lifetime value calculation, cohort retention analysis, product profitability (revenue minus COGS), channel attribution, inventory forecasting based on sales velocity, customer segmentation, and abandoned checkout funnel analysis. Data is pulled via Shopify Admin GraphQL API and processed in app backend.
Need Shopify Functions or Checkout Extensions?
Share your use case and we will assess whether Functions or Extensions (or both) solve it - and give you a clear technical plan within 24 hours.


Want to see our Shopify apps first?
Browse 50+ Shopify apps - discounts, B2B, upsells, loyalty, analytics - all live on the App Store today.


Shopify Apps We Have Built - Featured Projects

Frequently Asked Questions - Shopify App Development
A Shopify public app is a web application listed on the Shopify App Store that any of Shopify's 2 million+ active merchants worldwide can discover, install, and pay for. Unlike private Shopify apps built for one merchant, public apps use OAuth 2.0 for secure multi-merchant authentication, the Shopify Billing API for subscription revenue collection, and must pass Shopify's app review process before listing. Public apps are SaaS businesses distributed through Shopify's platform - merchants find them through App Store search, Shopify's editorial recommendations, and external marketing. Successful Shopify public apps generate significant recurring revenue at scale, with top apps earning millions of dollars annually in subscription fees from their merchant base.
Shopify Functions are WebAssembly (Wasm) modules that execute within Shopify's infrastructure to customize checkout and order management business logic. Functions receive a structured JSON input - cart contents, customer information, shipping context - and return a structured output - discounts to apply, shipping rates to show, cart validation results, or payment methods to customize. Functions are compiled to WebAssembly for sub-5ms execution performance and run in a sandboxed environment with specific input/output contracts defined by Shopify's Function APIs. Functions are written in JavaScript/TypeScript (compiled to Wasm) or Rust, and replace the deprecated ScriptTag approach for checkout customization. Available Function types include: Discount Functions, Shipping Customization Functions, Cart Transformation Functions, Cart and Checkout Validation Functions, and Payment Customization Functions.
Shopify Functions and Checkout Extensions solve different problems and are often used together. Functions handle business logic with no UI - they calculate discounts, filter shipping rates, validate carts, and transform order data. They execute server-side inside Shopify's infrastructure. Checkout Extensions add UI components to the checkout interface - upsell widgets, custom form fields, trust badges, loyalty point displays - using React components that render within Shopify's checkout sandbox. A complete checkout customization often uses both: a Function to calculate a discount and an Extension to display a UI prompting the merchant to use that discount. Both are required for Shopify Plus and standard stores - the deprecated checkout.liquid approach is no longer supported for new apps.
The Shopify Billing API handles all subscription management and payment collection for public apps. When a merchant installs an app, the app creates a subscription plan via the Billing API GraphQL mutation, which returns a confirmation URL. The merchant is redirected to this URL to approve the charge within their Shopify Admin. Once approved, Shopify automatically charges the merchant's payment method on each billing cycle (monthly or annually). The app receives webhook events for subscription creation, cancellation, billing attempts, and plan changes. Usage-based billing (charging per transaction or per API call) is also supported through usage charges with a capped maximum. Trial periods (7-30 days free before billing begins) are configured as part of the subscription plan definition.
To list a public app on the Shopify App Store, your app must pass Shopify's review process covering: (1) Functionality - the app works as described, all features function correctly, and the app value is demonstrable. (2) Security - OAuth 2.0 authentication is implemented correctly, API keys are not exposed client-side, HTTPS is enforced. (3) GDPR compliance - the three GDPR webhooks (customers/data_request, customers/redact, shop/redact) are implemented and respond with 200 status within 5 seconds. (4) UI compliance - the embedded Admin UI uses Polaris components correctly and follows Shopify's design guidelines. (5) Clean uninstall - webhooks are deregistered and any pending billing is cancelled on uninstall. (6) Legal - privacy policy and terms of service pages are provided. Evolution Infosystem conducts an internal App Store review checklist before every submission, achieving 100% first-pass approval rate.
A simple Shopify public app with Admin UI, webhook integration, and basic Billing API takes 6-10 weeks. A medium-complexity app with Shopify Functions, Checkout Extensions, multi-tier billing, and third-party integrations takes 3-5 months. A complex multi-feature app targeting significant App Store volume takes 5-8 months. App Store review typically takes 3-10 business days after submission. Timeline depends on feature scope, number of Shopify APIs integrated, backend complexity, and the number of review/revision cycles. At Evolution Infosystem, we deliver working app builds on Shopify development stores every 2 weeks throughout the project.
App Bridge is Shopify's JavaScript library that creates the embedded app experience within Shopify Admin. When a merchant manages your app from their Shopify Admin dashboard, your app renders inside an iframe within the Shopify Admin interface. App Bridge handles the authentication token exchange between Shopify and your app, enables navigation that works within the Admin's frame, provides access to Admin-authenticated API calls, and gives your app access to Shopify Admin features like modals, toasts, and context bars. All public apps that embed in Shopify Admin (which is the vast majority) must use App Bridge 3 - the current version. Apps using deprecated App Bridge 1 or 2 will fail Shopify's review process and may show security warnings to merchants.
Yes. Shopify App Store listing optimization is a distinct discipline from Google SEO - the App Store has its own search algorithm based on app name, description keywords, install count, review rating, and merchant engagement signals. We provide keyword research for Shopify App Store search terms, competitive analysis of top-ranking apps in your category, listing copywriting with problem/solution framing and compelling feature descriptions, screenshot design following Shopify's specification (1600×900px with clear feature captions), feature video production guidance, and a review acquisition strategy for launching with social proof. A well-optimized App Store listing can generate significant organic installs at zero cost-per-install - making it one of the highest-ROI investments for a new Shopify app.
Shopify public app development, Shopify Functions (Discount, Shipping, Cart Validation), Checkout UI Extensions, Admin UI Extensions, Billing API integration, App Store listing optimization, Shopify private app development, and legacy app migration to CLI 3.
Yes. Evolution Infosystem is a certified Shopify Partner with access to unlimited Shopify development stores, Partner Dashboard, and Shopify's partner resources for building and managing public apps.
100% first-pass App Store review approval rate across all Shopify app submissions - achieved through a systematic internal App Store review checklist covering GDPR webhooks, OAuth security, Polaris UI compliance, and clean uninstall requirements.
Yes. Evolution Infosystem builds all Shopify Function types - Discount Functions, Shipping Customization Functions, Cart Validation Functions, Cart Transformation Functions, and Payment Customization Functions - in JavaScript/TypeScript and Rust.
Yes. Evolution Infosystem designs and implements complete Shopify app monetization including recurring subscription plans, usage-based billing, tiered pricing, trial period management, and billing webhook handling.
Ready to Build Your Shopify App?
50+ Shopify apps. Functions. Checkout Extensions. Billing API. Loyalty. B2B. Upsells. Yours next.


